Founder’s Hall
Location: Tempe, AZ
University: University of Advancing Technology
100%
Occupancy in 2019
THE CHALLENGE
Founder’s Hall is a 260-bed student housing community situated right on the University of Advancing Technology campus in Tempe, Arizona. In 2016, the community lacked a robust calendar of resident events and overall community feel, so they hired Campus Advantage to implement their award-winning ResidentAssistant.com student resources and residence life experience to improve resident relations by committing to a higher level of resident satisfaction and success.
THE SOLUTION
Campus Advantage was engaged in fall 2016 to implement their signature Students First® Experience – a program designed to ensure that residents who choose to live at Campus Advantage communities have more opportunities to achieve success both now and in the future. Additionally upon taking over management, Campus Advantage made a push for renewals among current residents and developed a strong working relationship with the University of Advancing Technology’s executive leadership team, enrollment services department, and financial aid department. The evolving relationships allowed all parties to collaborate on aggressive marketing and leasing campaigns, leading to increased capture ratios and more newly enrolled UAT students choosing Founder’s Hall as their housing option. These results were achieved through clear communication among all parties, daily meetings with UAT leadership, and a common goal to serve the residents at Founder’s Hall with the best hospitality and living experience.
THE RESULT
By focusing on renewals, Campus Advantage was able to increase year-over-year annual occupancy trends, a previous challenge due to semester-long lease terms. Through these initiatives, Campus Advantage was able to achieve 100% occupancy at Founder’s Hall for fall 2019.