Four Step Formula for Executing a Value-Add Investment Strategy

Posted on November 5, 2018 | by Campus Advantage

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Investing in a value-add property without prior experience in executing on strategic capital expenditures can be detrimental to the success of a student housing investment. Having managed millions of dollars in strategic capital improvements as part of value-add investments, we have devised a four-step formula that ensures the operations team accomplishes the investment plan created during underwriting. A cohesive plan involving all accountable teams is critical to driving returns on the investment. Download this white paper to learn more about the formula, which includes:


  1. The investment team underwriting the strategy with achievable assumptions
  2. The asset management team outlining the goals and setting the timeline
  3. The marketing team creating integrated campaigns to market the improvements and reposition the asset effectively
  4. The leasing team selling the new experience