Winter 2024

Campus Advantage and Student Quarters Announce New Joint-Venture Company, Centricity, for Essential Property Support Services

Campus Advantage, an industry leader in student housing property management, consulting, and investment management, and Student Quarters, a top 25 owner and operator of student housing with experience in asset management, property operations, and development, recently announced the launch of Centricity, a new joint-venture company. Centricity provides property management companies in the multifamily and student housing industry with centralized support services essential to their operations.

Leveraging more than 30 years of combined industry experience, Centricity offers support solutions for key property management services, allowing companies to centralize their operations and maximize efficiency and ROI. Services include:

• Full-scale property accounting — Monthly financial reporting; basic accounts payable (AP) services; bank, balance sheet, and common area maintenance (CAM) reconciliation; financial audit support; and more
• Human resources (HR) — Participation in a robust HR platform, including employee benefits, HR compliance, payroll, talent management, and more
• IT standardization, administration, and support
• Property insurance programs
• Limited-scope risk management services — Assessing risk to communities posed by residents, assisting with the implementation and administration of an insurance waiver program for residents, ongoing risk management, and mitigation services for communities.

Centricity officially launches on March 4, 2024. Visit centricityres.com to learn more, or read the full press release.

Why Is Now the Right Time to Change Your Underperforming Asset’s Management?: Q&A with Chris Berger

Chris Berger became a member of the Campus Advantage Client Services team in August 2023. He graduated from Texas Tech University in May 2014 with a degree in art and sciences. Chris has received various awards throughout his successful student housing career, including recognition as the Leasing Marketing Manager of the Year and Property Manager of the Year. Due to his success on site, Chris transitioned into a Client Services Associate role — and, more recently, one as Business Development Executive — where he is responsible for the end-to-end processes related to third-party management business development. In this capacity, he excels in managing requests for proposals, negotiating property management contracts, conducting comprehensive market research, and crafting compelling pitches. His contributions are instrumental in establishing new business client partnerships.

Read this article for a discussion on what owners should look for in a property management company — and how industry veterans like Campus Advantage prioritize communication, transparency, and strategies that align with your values and goals.

Campus Advantage Announces Promotion of Thomas Demiranda to the Position of Chief Sales Officer

In early January, CA announced the promotion of Thomas Demiranda, a seasoned sales executive, to the role of Chief Sales Officer. In his role, Demiranda will be responsible for driving new revenue for Campus Advantage’s third-party management and consulting platforms, as well as maintaining his successful tenure overseeing new business development for Catalyst Marketing, Campus Advantage’s partner marketing agency. Demiranda will be part of the executive leadership team and take a lead role in sourcing and developing new client relationships with investors, owners, developers, colleges, and universities to provide student housing management and consulting services while also nurturing existing client relationships.

Demiranda brings seven years of real estate industry experience as well as more than 12 years of sales expertise to Campus Advantage. He most recently served as Vice President of Business Development at Catalyst, where he was responsible for more than $6 million in new business and 200 new clients for the marketing division. Demiranda started his career in B2B and B2C start-up sales and contributed to several successful companies before joining Catalyst.

2024 Momentum Summit Recap

In January, Campus Advantage Leasing Managers and corporate team members enjoyed five days of training, teaching, and teamwork aboard a Royal Caribbean cruise for Momentum Summit ’24. From interactive sessions and late-night hangouts to beach challenges and a mini CAmmy Awards, the trip has our team geared up and ready to take on the year! We loved getting to bring these talented individuals from across the country together for a chance to connect, learn, and collaborate in person — and enjoy some time in the sun as well! Check out what they had to say about the experience.

“This was truly a one-of-a-kind experience. I’m so grateful I got to spend a week with so many awesome people that work in the same role.” – Victoria H.

“Thank you guys so much for giving us such a unique experience and connecting us all!” – Karlota P.

“It was amazing being able to connect with everyone, and I am so appreciative of everything I learned.” – Sophia C.

“I was so nervous about coming to this trip because I literally didn’t know anyone. But what a blessing it has been. I’ve met nothing but amazing people on this trip…I made a lot of new friends and feel like I have a clearer vision for my position and my team.” – Kelsey C.

Kingsbarn Capital & Development Selects Campus Advantage as Property Manager for 2,442-Bed Student Housing Portfolio

Campus Advantage has been selected to manage five assets for Kingsbarn Capital & Development and Kingsbarn Realty Capital. The portfolio consists of purpose-built, off-campus assets including Ducks Village (620 beds) in Eugene, Oregon, serving the University of Oregon; The Grove at Mankato (1,079 beds) in Mankato, Minnesota, serving Minnesota State University, Mankato; and The Cottages at Hooper Hill (123 beds), Arbors at the Park (340 beds), and The Cottages at Hooper Hollow (280 beds), all in Oxford, Mississippi, serving the University of Mississippi.

“We are pleased to have developed a relationship with Kingsbarn Capital & Development through Campus Advantage’s field-proven consulting department and Catalyst’s best-in-class marketing services. Our team’s dedication and expertise have built confidence for Kingsbarn Capital & Development in our ability to increase the value and returns of their assets through this partnership,” said Beth Pinder, Chief Operating Officer at Campus Advantage. “We believe these communities have the potential to provide students the ideal college experience.”

Under Campus Advantage’s third-party management services, residents will benefit from student-focused experiences and programs that inspire and equip residents to thrive in all areas of life. Campus Advantage’s Students First® Experience program is designed to ensure that students who choose to live at our communities have more opportunities to achieve financial, educational, and community success today and in the future.

2024 DEI Committee Members

Please welcome the members of our 2024 DEI Committee! From leading the mission of DEI and organizing meetings, to assisting with the development, execution, and on-site adoption of programming and initiatives, our Committee Chairs, Group Leaders, Ambassadors, and Advocates will play an essential role in leading the mission of diversity, equity, and inclusion within the committee and Campus Advantage in the coming year. Congratulations to all!

Committee Chairs:

• Melissa Hinton, Lead Chair
• Stormy Hofmann, Chair
• Chris Berger, Chair
• Dan Oltersdorf, Advisory Chair

Group Leaders:

• Tionna Williams
• Lane Hahn
• Jamir Card

Ambassadors:

• Cody Burch
• Gretchen Bracey
• Jenna Hernandez
• Julianne Cantu
• Lisa Marie Barry
• Miguel Gonzalez

Advocates:

• Angela Chapa
• Karitza Spivey
• Keith Fisher
• Kyleigh Borges
• Lerie Fagan

We’re Hiring!

Do you know a passionate, motivated individual who wants to be part of a company that encourages, supports, and inspires employees to achieve their full potential? One that is committed to cultivating and developing a diverse and inclusive culture? A culture that also believes in taking our work and our communities, but not ourselves, seriously? At Campus Advantage, our team is the core of our success. We hire based on experience and character, keeping an eye to diversity, equity, and inclusion for everyone. We seek out new team members who are passionate about making raving fans of our residents and clients — and having fun while doing so! If you know someone who fits this description and would like to be part of a team who loves what they do, check out our open positions and send them our way!